I'm James Tracey, a Manchester based wedding photographer shooting U.K. and international destination weddings. My website is essential for my business as this is where almost every potential couple will see my work first. I need a website that is quick to load, responsive, easy to navigate and easy to add new content and images. When I created my site I decided to use WordPress as my content management system (CMS). I have no coding knowledge so I need a CMS that would allow me to easily add and change content on my site as I add new blog posts every week and regularly update my galleries and homepage with new wedding images. I didn't want to have to go back to a developer every time I wanted to add a new page, post or image and WordPress makes changing content quick and straightforward.
WordPress offered me the most flexibility when it came to building my site with a huge amount of premium themes available. I chose the Enfold Theme as it allows me to quickly and easily build pages and add content using a the fantastic page builder that requires no coding or development knowledge. I also love how WordPress makes SEO simple, especially with the Yoast SEO plugin that I use to help create my content. With Yoast SEO I know my pages are playing by all the current SEO best practices and the result is that my homepage ranks in on the first page of Google for my main keywords and the majority of my blog posts rank in the top 5 for their main keywords too. WordPress makes management of my site straight forward and with 34SP.com I have a stable site with no downtime and fast page load times. All of this is great for SEO but more importantly, this makes for a great user experience for potential clients.